McKinsey expects gen-AI programs to cost $3 in change management for every $1 in development and reports that only 15% of companies surveyed attribute meaningful earnings from gen-AI activities. Large corporates have certainly developed compelling use cases. Out-of-stock monitoring (Woolworths), prediction of high-risk centres during extreme weather events (Suncorp) and streamlining of mortgage applications (Westpac) are but a few of many examples.